March 2022 Update: Looking to set up Google Search Console Insights? Navigating critical tools for your organization on your own can be treacherous. RebelMouse has built a platform infrastructure that exceeds the digital publishing industry’s standards, while simultaneously cracking the code on Google's algorithm puzzles. Our platform is designed from the ground up to empower users of every skill level to build sites that perform well against Google’s Core Web Vitals, which means better organic reach, visibility, and search returns.
Here's some additional resources to help build your web traffic in 2022:
At RebelMouse, we believe a data-driven content strategy is the key to success. Luckily, the era of "post and pray" is far behind us. Creators no longer need to create articles blindly and hope that they are successful. There are now tools that can help creators understand the kind of content that resonates with their desired audiences.That's why we are excited to let you know about Google Search Console's Insights feature. According to Google, this new data view will help content creators and site owners answer the following questions:
From the Overview dashboard in Google Search Console, you should see a new banner that reads Understand which content resonates with your readers. Click Search Console Insights on the right-hand side of that text prompt to launch Insights.
Note: Make sure your Google Analytics account is associated with your Google Search Console account. If the two aren't linked properly, you won't be able to access all of your relevant data in Google Search Console Insights. Click here to learn more.
Once clicked, you should see a new page load up with your Search Console Insights.
In your Google Analytics account, under the Admin tab, click Property Settings in the left-hand navigation, and then click Adjust Search Console.
From there, you can check out your Enabled views to see if your Google Analytics account is connected to your Google Search Console account. You should see your site listed in the drop-down menu.
If your Google Search Console property is not linked to Google Analytics yet, you'll find an option to Add a property:
After you click Add, you will be taken to your Google Search Console account where you can select the property that you want to connect:
Once it's connected, it will appear in the Enabled views drop-down menu in your Google Analytics account that we covered earlier:
Here's a brief rundown of the analytics you can access from Google Search Console Insights.
Site Overview: See a snapshot of your recent pageviews and the average duration of a page view.
Content Overview: Review stats about your recent content's performance, as well as your most popular content by pageviews.
How People Find You: See your top traffic drivers, including organic search, direct, or social referrals.
Google Search: Learn which articles are driving traffic from search.
Referring Links From Other Websites: You can see what sites on the web are referring users back to your site.
Social Media: See how users are finding your site through social media channels.
Google Search Console Insights provides a great data snapshot of how content is performing on your site in real time. This empowers content creators to make strategy choices that may move the needle on metrics like search and social traffic, and even define the direction of future content creation.
Figuring out Google Search Console Insights is just one part of your digital strategy puzzle. High-traffic sites need a robust platform that changes as fast as the digital landscape. RebelMouse enables you to keep pace with a platform that’s engineered to ride the bleeding edge of digital publishing. We’ve got our fingerprint on the pulse of all major algorithms so that you’re always one step ahead.
Oh, and we can help you manage tools like Google Search Console Insights so you can focus on creating content that moves the needle for your business. Let's start talking.
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Our platform is a complete digital publishing toolbox that's built for modern-day content creators, and includes game-changing features such as our:
RebelMouse sites reach more than 120M people a month, with an always-modern solution that combines cutting-edge technology with decades of media savvy. And due to our massive scale, 1 in 3 Americans have visited a website powered by RebelMouse.
Thanks to the tremendous scale of our network, we are able to analyze a wealth of traffic data that informs our strategies and allows us to be a true strategic partner instead of just a vendor.
We’re here to help you weigh and understand every tech and strategic decision that affects your digital presence. Spend less time managing everything yourself, and more time focused on creating the quality content your users deserve.
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