We’ve gathered insights from 13 of the top PPC marketing experts who know what’s coming, what you should pay attention to, and what to avoid.
Join us as we explore the major algorithm updates, shifts in what are (and aren’t) ranking factors, and other impactful SEO events from 2023. We’ll also reveal our top predictions for the key SEO trends, challenges, and opportunities coming in 2024.
We’ve gathered insights from 13 of the top PPC marketing experts who know what’s coming, what you should pay attention to, and what to avoid.
Join us as we explore the major algorithm updates, shifts in what are (and aren’t) ranking factors, and other impactful SEO events from 2023. We’ll also reveal our top predictions for the key SEO trends, challenges, and opportunities coming in 2024.
Join us as we explore the major algorithm updates, shifts in what are (and aren’t) ranking factors, and other impactful SEO events from 2023. We’ll also reveal our top predictions for the key SEO trends, challenges, and opportunities coming in 2024.
Join us as we explore the major algorithm updates, shifts in what are (and aren’t) ranking factors, and other impactful SEO events from 2023. We’ll also reveal our top predictions for the key SEO trends, challenges, and opportunities coming in 2024.
Google enhances Search Console’s video indexing report, providing precise feedback to optimize video visibility.
Google recently expanded the video indexing report in Search Console, providing more specific reasons why a video may not appear prominently in search results.
The search giant hopes to aid in better optimizing video content for visibility and discovery on its platforms.
Previously, Search Console displayed a vague “Google could not determine the prominent video on the page” error message when encountering issues with video content.
Google is breaking down the general message into three specific reasons:
The change offers clear, actionable advice.
For instance, reposition the video so it’s inside the renderable area of the page and visible when it loads.
Or you may need to adjust the video’s size to meet Google’s specific criteria.
Changes to the video indexing report in Search Console can impact sites that receive traffic to pages with video content.
Google explains:
“By providing more precise feedback on why a video might not be indexed, Google is enabling website owners to make necessary changes that could improve their video content’s visibility in Google Search. This could potentially lead to an increase in traffic to their websites, provided that the recommended changes are implemented and result in better indexing and visibility of the videos.”
As video content plays a more significant role in SERPs, getting featured in video carousels and video-rich snippets, it’s crucial to ensure Google is indexing them correctly.
While the updates to Google’s video indexing report provide more specific reasons for indexing issues, they don’t offer a comprehensive list of best practices.
However, from the details provided and Google’s general guidelines, we can infer the following best practices:
These practices can help improve video visibility in Google Search, enhancing user engagement and website traffic.
You won’t immediately notice these changes in your video indexing report.
Google says the historical data could take up to three months to flush out before all the new error reasons are displayed.
“Since the Search Console video indexing report shows 3 months of historical data, you may still see the ‘Google could not determine the prominent video on the page’ in the list of reasons in the Video Indexing report, but it has no effect on your pages.”
While the new Search Console report provides more specific guidance on why a video might not be indexed, it’s up to you to leverage this information.
Understanding the issues affecting video indexing and implementing the necessary changes can improve your video content’s visibility and drive more traffic.
Featured image generated by the author using Midjourney. 
Source: Google
Matt G. Southern, Senior News Writer, has been with Search Engine Journal since 2013. With a bachelor’s degree in communications, …
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