Google finished rolling out the March 2023 broad core update on Tuesday, and it took about 13 days to roll out. Microsoft said they are exploring sharing ad revenue from Bing Chat with publishers through the Microsoft Start program. Microsoft executives also mocked Google for Bard’s lack of citations and said Bing Chat is better. Did you know you can block ChatGPT’s plugins from crawling your site. Google is showing fewer brand and company names in titles in the search results. Bing is testing adding “official site” to the title of the search results. Google launched perspectives for top stores, added an “about this author” section, and rolled out more search verification features. Google is testing a new search carousel “products gaining attention.” Google Search Console broke out merchant listings and product snippets in its reporting. Google Search Console updated the core web vitals report in Search Console. Google Search Console’s automated bulk export for BigQuery now supports multiple properties to one Cloud instance. Microsoft fixed the Bing Webmaster Tool API data gap issue. Google Ads is testing blue verified badges for some ads. Google Ads removed tons of ads and suspended tons of advertisers, and they also launched the new ad transparency center. Google Ads Editor 2.3 is now out. Microsoft Advertising is testing third-party government service ads. Spammers are using ChatGPT to spam Google Maps reviews. Whitespark released its local search ranking study for 2023. And Google is looking into AMP support for GA4, maybe. A quick programming note, I am offline Thursday and Friday (and Saturday) for Passover next week, so any stories or videos are pre-written/recorded and scheduled on those days. And if you want to help sponsor those vlogs, go to patreon.com/barryschwartz. That was the search news this week at the Search Engine Roundtable.
Sponsored by BruceClay, who has been doing search marketing optimization since 1996 and also has an amazing SEO training platform.
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Search Topics of Discussion:
- Google March 2023 Broad Core Update Finished Rolling Out
- Microsoft Bing Chat May Share Ad Revenue With Publishers
- Microsoft Exec Burns Google Over Lack Of Citations In Bard
- Bing Chat Bests Google Bard Says SEOs
- ChatGPT Bot – You Can Block OpenAI Plugins If You Want
- Google Showing Fewer Brand Names In Search Result Titles
- Bing Tests Official Site Label
- Google Perspectives, About This Author & More Goes Live
- Google Search Tests Products Gaining Attention Carousel
- Google Search Console Breaks Out Merchant Listings and Product Snippets Reporting
- Google Search Console Core Web Vitals Report Update
- Google Search Console Bulk Data Export Now Supports Multiple Properties
- Microsoft Fixes Missing Data In Bing Webmaster Tools API
- Google Ads Tests Blue Badges For Verified Advertisers In Search
- Google Ads Removed 53% More Ads This Year – 5.2 Billion Ads Blocked
- Google Ads Editor Version 2.3 Gains Business Information Assets, Location Assets & More
- Microsoft Advertising Pilots Third-Party Government Services Ads
- ChatGPT Generated Google Business Review Spam
- Local Ranking Study For 2023 From Whitespark
- Google Currently Looking Into AMP Support in GA4
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